Miko Santos | International Podcast Producer


How to Grow a Successful Podcast Audience from Scratch with Mark Asquith

Early-stage podcasting can be hard, no question about it. Starting a show from scratch is a challenge (I know — I’ve done it). As a newbie, you need to inherently understand that increasing listenership and audience is key to growing a podcast. As easy as it may sound, the challenges of doing this are real.

The biggest challenge for early-stage podcasters is that most don’t have a clear plan for growing their listenership and audience. They think the magic will happen on its own with simply doing good episodes.

The biggest questions now are… How can you do it? Why is the increase in listenership and engaged audience the key? What benefits do they provide? How can you monetize from it?

There is no need for questions as Mark Asquith, co-founder of Captivate.fm, has got our back! In this episode, he will share the tips and tricks about podcasting and how an early-stage podcaster can survive and thrive in the podcasting world.

Enjoy listening!

If you want to chat more about this topic, I would love to continue this conversation with you, over twitter @realmikosantos!

About the Guest:

Mark Asquith leads the innovation of building technology and solutions to help podcasters achieve audio influence.

He is also a Podcaster and the host of That British Podcast Guy, speaker and content marketer with a background in successful entrepreneurship, startups and building global marketing agencies.

Trusted to speak at Harvard, TEDx, Podcast Movement, FinCon, PodFest and more.

In this episode, we cover:

  • “That British Podcast Guy” – How did it start?
  • As an early-stage or solo podcaster, do you still have some spot in the growing podcasting industry? Mark will share his best practices on how to increase your listener engagement.
  • Multiple social media vs Single social media: Which one is better when it comes to engagement?
  • What can you do to improve your listernership and encourage them to share your podcasts?
  • How can you monetize your podcast?
  • Is email list still a thing in 2022?
  • What is Captivate.fm? Mark, the co-founder, will highlight the benefits of his podcast hosting platform and how it will help a lot of podcasters.

Support the show on Patreon to continue to bring you quality content.Go Here.

Connect with Mark Asquith here:

LinkedIn: https://www.linkedin.com/in/markasquith/

Twitter: https://twitter.com/em_two

Website: www.markasquith.com

Resources and links mentioned in this episode:

The Companies who support us

Help us create more interesting and valuable content by supporting our partners:Our Partners – KangarooFern Media Lab

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Connect with Us:

As podcast creators and professionals, we believe that we are stronger together as a community.

Join our community – http://podfiestacommunity.org/

Are you looking to start your journey in podcasting but not sure how? We got you! Everything you need to know in launching and growing your podcast is here.

Sign up to access our FREE training here: http://www.kangaroofern.com/freecourse

Are there hurdles stopping you from growing your podcast?

We are here to listen. Book a call with us at www.kangaroofern.com/booknow

Help us create more interesting and valuable content by supporting our partners: Our Partners – KangarooFern Media Lab

More about That Podcast Exchange :

We invited experts who are at the top of their game to insightful conversations that deconstruct strategies to give you the tools, tactics, and tricks you need to achieve your dream goal.

This podcast is powered by Kangaroofern, Australia’s Independent Podcast Management Company.

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